Ego: The Difference Between Telling and Selling

Offering insight and substance for real-world designers, this inspirational book is a must-have for designers seeking to develop more substantive content for clients. Showcasing the work of EGO, it includes corporate identities, TV graphics, web site designs, videos and packaging for a list of clients including MTV, The Standard Hotel, Meetup, IBM, Lee Jeans, Tokion Magazine and Ungaro.