Election Polls, the News Media, and Democracy
Paul J. Lavrakas
368 pages, Paperback
ISBN: 1889119164
ISBN13:
Language: English
Publish: January 1, 2000
Lavrakas and Traugott collaborate to provide a valuable introduction to the hows and whys of modern polling. Focusing primarily on the 1996 presidential election campaign, scholars and media pollsters address such topics as political campaigns, elections, voting behavior, public opinion, and the news media’s role in elections and democracy.