Graphic Originals

How do designers express themselves when they are working for someone else? How can you answer the questions that interest you when you are employed only to answer the commercial brief? Do clients want their designers to be creative in their own right or only insofar as that creativity serves a specific purpose? With the acknowledged maturity of graphic design as a profession and the intense scrutiny of technique, motivation and attitude created by digital technology, has come the determination of designers of all ages to explore the boundaries of self expression within the confines of the client brief