Keeping Customers in Good Times and Bad

Ronald A. Nykiel

158 pages, Hardcover

ISBN: 0681411929

ISBN13:

Language: English

Publish: January 1, 1992

Consistent return business from a solid client base is vital for any organization to enjoy steady growth and maximum profit. Now marketing expert Nykiel presents a detailed guide for all managers interested in creating a profitable, recession-proof customer base.

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