Technological Change and Company Strategies

Rod Coombs

255 pages, Paperback

ISBN: 0121875822

ISBN13:

Language: English

Publish: August 19, 1992

Neoclassical economics, in particular the orthodox theory of the firm, offers little insight into the question of company strategy. It contributes even less to the understanding of the strategic management of technological change. In this volume, a number of international scholars from a variety of related disciplines explore the possibility of a more unified approach to linking company strategy and technological change. Each author examines the contributions from his own discipline, (economics, sociology, organization and systems theory), in order to build new multidisplinary theories of the firm, which will contribute to the debate surrounding the effects of new technology on company strategy and economic growth.

Key Features
* Links evolutionary economics to sociological analysis
* Presents new case studies featuring this synthesis

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